Senior Director, Growth Marketing
About Outreach Outreach, founded in 2014, is the only complete agentic AI platform for revenue teams. Outreach infuses agentic AI, conversation intelligence, and assistive AI to power hundreds of use cases across revenue motions. From new logo prospecting to expansions, deal acceleration, driving retention, and forecasting, Outreach AI automates workflows and frees sellers to focus on more strategic conversations and actions. Revenue leaders benefit from connected account visibility, performance insights, and higher forecasting accuracy across every GTM team. World leading enterprise organizations use Outreach to power their revenue teams, including Databricks, SAP, Siemens, and Verizon to name a few.
About the Role Outreach is seeking a dynamic and strategic Senior Director of Growth Marketing to drive measurable revenue growth through integrated marketing programs for multiple personas, industries, and products. This role will lead the teams and programs responsible for demand generation, account-based marketing (ABM), expansion/install base/lifecycle marketing, web, and digital marketing. Outreach is looking for a leader to build and scale a rapidly growing business to drive pipeline, accelerate sales cycles, and reinforce leadership in the revenue orchestration market. Reporting directly to the CMO, this leader will own the strategy, execution, and performance of the global revenue marketing organization.
- What you'll do
- Lead and scale a high-performing growth marketing organization responsible for demand generation, ABM, lifecycle marketing, web, and digital initiatives.
- Develop and execute integrated marketing programs across multiple personas, industries, and products to drive pipeline and revenue growth.
- Set and manage strategy, goals, and metrics to measure marketing impact on revenue.
- Collaborate with sales, product, and account teams to ensure alignment and maximum impact across the customer journey.
- Who you are
- Seasoned marketing leader with a track record of driving measurable revenue growth through multi-channel programs.
- Expert in demand generation, ABM, lifecycle marketing, and digital marketing.
- Strong cross-functional collaborator and people leader with the ability to build, mentor, and scale teams.
- Data-driven with the ability to translate insights into strategy and execution.
Tech stack (illustrative): marketing automation, CRM, analytics and attribution tools, web and content management systems, ABM platforms, and digital advertising tools. Specific tools are not listed in the provided content.
