Field & Events Marketing Manager
โข
7shifts
๐จ๐ฆ Canada
๐ Marketing
๐ Remote
๐ Remote
โ๏ธ Relocation
๐ Remote
โ๏ธ Relocation
Mar 30, 2023
3/30/2023
As the Field & Events Marketing Manager at 7shifts, you will play a hands-on role in bringing events to life in order to help grow awareness of our brand. You will be responsible for owning the field and events marketing channel and working towards growing and optimizing it, while working cross-functionally to ensure that departmentsโ goals are achieved. ย
Weโre building an inclusive work environment that is representative of the diverse industry we have the pleasure of serving and encourage candidates from all backgrounds to apply.
What youโll do:
- Partner with the marketing team to deliver a comprehensive portfolio of marketing programs supporting all aspects of field and event marketing, including planning, executing, and reporting on the ROI of events
- Drive and grow our event marketing program from the ground up; assessing the right events to attend, building program design, engaging vendors, handling logistics, and driving pre- and post-event marketing tactics
- Work with the marketing and sales teams to determine appropriate collateral, sponsorships, promotions, and staffing for each event. Plan and execute promotional campaigns for each of your events
- Set and track core KPIs that drive results towards our organizational goals
- Measure success by conducting post-event/campaign analysis; report and share results and recommendations with the team
- Build close working relationships with sales, product, partnerships and account management teams to ensure cross-department goals are achieved
What you bring:
- 3-5 years marketing experience, with a focus on corporate field and events programs (ie. trade shows, virtual events, conferences)
- Demonstrated success owning the strategy, development and execution for multichannel field and event campaigns
- Ability to be creative, efficient and productive with minimal supervision or guidance
- World-class organizational skills and ability to multi-task
- Exceptional interpersonal and communication skills (both verbal and written)
- Strong analytical skills, and proven track record in making data-driven decisions to continually optimize performance and determine future investments
- The ability and willingness to travel to executed events as needed
Itโd be even cooler if you had:
- Experience ideating and executing unique experiential marketing events
- Experience with Inbound marketing or email marketing
- Experience working with geographically dispersed teams and colleagues
- Previous experience in the restaurant-tech industry ย
Perks:
- Culture: We value authenticity, trust, curiosity, and diversity of thought
- Health & Wellness: Competitive health benefits right from the start including health & wellness spending accounts & parental leave top-up
- Flexibility: Unlimited vacation, one month paid sabbatical on your 5-year anniversary, and flexible working arrangements including remote and hybrid with offices located in Toronto and Saskatoon
- Technology: Apple equipment plus a technology spending account so you have a comfortable place to work, no matter where you are!
- Equity: Equity in a Series C VC-backed SaaS company
- Opportunity: A continuous professional development budget with many opportunities for training & career growth
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